Tony Bianco X A Pair and A Spare

The first story of a campaign shot by yours truly for lovely Geneva Vanderzeil’s Tony Bianco collection










When it comes to creative processes, I am certainly of the view that less is more – the fewer parties you have involved, the faster you work and the clearer your vision. While my lovely friend Geneva was in Sydney (she spends her days creating cool things in Hong Kong), I had the opportunity to shoot and style the campaign for this excellent collection of shoes that she has designed for Tony Bianco. It’s quite interesting to see the difference between shooting a clotheshorse, as a model tends to be, as opposed to a personality – while shooting this first story, we were really looking to express Geneva’s lifestyle, DIY prowess, and how these (freaking awesome) heels jigsaw into that – something, I’m sure, a lot of us relate to.

I had the challenge of quite inconsistent lighting on the day (we’d postponed from the previous day of absolutely bucketing rain in Sydney), but I’m very happy with the outcome (G-Van’s all round babedom was hugely contributory to this fact – hello legs eleven!), and hope you all enjoy the imagery as much as you enjoy the shoes!

I’ll have the second story up over the weekend, so keep an eye out.

Have some styling references:

Look 1: Manning Cartell Jacket – Roksanda Ilincic Saddle Laminated Dress from MATCHES – A Pair and A Spare for Tony Bianco Fringe Heels

Look 2: Tibi Windowpane Bomber – Sportmax Skirt from MATCHES – Cameo Rainforest Clutch – A Pair and A Spare for Tony Bianco Kasandra Heels

Look 3: Camilla & Marc Framework Blazer – Eska Alikai Thane Leather Top – Jamie Ashkar Skirt – A Pair and A Spare for Tony Bianco Kloe Heels

Look 4: Bec & Bridge Floral Short suit – A Pair and A Spare for Tony Bianco Tachet Heels

Look 5: Cameo Tank – Geneva’s DIY Skirt – Versace Blazer from VOI Store – A Pair and A Spare for Tony Bianco Kloe Heels

Look 6: CUE Coat – Bonds Tee – Bec & Bridge Skirt – Geneva’s DIY Bag with Commes des Garçons Pouch – A Pair and A Spare for Tony Bianco Arla Heels

Look 7: Zimmermann Dazed Check Jacket – Jamie Ashkar Skirt – A Pair and A SPare for Tony Bianco Kasandra Heels


Margaret Zhang 章凝 is an Australian-born-Chinese filmmaker, photographer, consultant and writer based between New York and Shanghai. Since establishing her website in 2009, Zhang has gone on to work with global brands including CHANEL, Swarovski, YEEZY, Bulgari, Gucci, MATCHES, Under Armour, and Louis Vuitton in a wide range of capacities both in front of and behind the camera, while completing her Bachelor of Commerce/Bachelor of Laws at The University of Sydney. Zhang’s directing, photography, and styling has been employed by the likes of VOGUE, L’Officiel, Harper’s BAZAAR, NOWNESS, and ELLE internationally. She has been listed in Forbes Asia’s 30Under30 and TimeOut’s 40Under40, and her work has been recognized as shaping the international fashion industry by the Business of Fashion BoF500 Index for four consecutive years. CNN has identified Zhang as a leading fashion photographer in Asia and ELLE named her the region’s most influential digital voice. She went on to be the first Asian face to cover ELLE Australia. In 2016, she co-founded BACKGROUND, a global consultancy for which she specialises in Western-to-Chinese and Chinese-to-Western cultural bridging for a range of luxury, lifestyle, and brand initiatives. In 2017, she exhibited a series of 39 unseen photographic works as a solo show in Sydney, and premiered her first short film – a 15-minute exploration of her visceral relationship with classical music on both performance and abstract planes – to critical acclaim. In 2018, co-curated the first annual FOREFRONT Summit focused on inter-industry problem-solving at all scales of business. From this king summit, Zhang developed FOREFRONT+ – a round table series of candid conversations covering subject matters of universal concern. In 2019, THE FACE Magazine engaged Zhang as Creative-Director-at-Large for Asia for its relaunch. Zhang is currently working on her first feature film.


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