Shona, Shona

What better time to disappear to Summer in Los Angeles than when Sydney’s boasting severe weather warnings?

Who’s ready for the Zhang guns show?


Are we freaked out by the amount of wide-angled lensing going on around here over the past couple of days? Jake and I agreed while shooting in Paris that shooting telephoto and cropped was quite an Australian photographer thing to do. Our light here at home is the reason why so many people start shooting in the first place, but the majority of our streets and even beaches seem more enchanting as a paint-like blur of colour. On the other hand, the likes of European architecture is far too valuable a backdrop asset to leave to depth of field. Los Angeles produces just as many 85mm-lens-loving shooters as the land Down Under – indeed their Golden Hour can certainly hold a candle and a half to even our Western Australian over-water sunsets. Even with the city’s iconic palms and Big Red Cars (the 1920s incarnation – though the above Ford would have to do for now), I personally hadn’t envisaged shooting this mini-series for Shona Joy on a wide or even in direct sunlight. You all know how much I love a lens flare.

And so, here we have my week of Summer in Los Angeles, summarised in all of four frames, and a near-accurate all of four looks: the killer wheels that never moved from outside my Airbnb apartment in West Hollywood, Revolve’s Malibu house on the water and Muscle Beach. Who’s ready for the Zhang guns show?

In other news, I’ll be down near Prada on Level 3 at Westfield Sydney tomorrow at 4:30PM before I scoot back to class, hashtagging ahead of our show premiere, if y’all are around. See you there!

Look 1: Shona Joy Backless Maxi Dress, Converse x Maison Martin Margiela Hi-Top Sneakers

Look 2: Shona Joy Crossover Body Con Dress, Converse x Maison Martin Margiela Hi-Top Sneakers

Look 3: Shona Joy Cocktail Midi Dress, Acne Jensen Boots

Look 4: Shona Joy Cage Crop Top and Wrap Skirt, Acne Jensen Boots

shot on Nikon D600 with 14-24mm lens


  • soulofashopper

    that first yellow dress and the slit skirt are just fab! By the way, hosting a GIVEAWAY!
    hope you like it.

  • Margaret, you never fail to blow me away with your photos! Bravo. x

  • Avanti

    Gorgeous photo shoot! Amazing back drop and exceptional photography. I have a lot to learn from you.
    I would wag school to meet you, but then I’ll have too much homework ;) I’m sure your inner nerd understands.


  • Beautiful dress and stunning setting! Love this photoshoot!


  • Julia Shutenko

    Just wow! The pictures, the outfit- wow! I’m always excited to see your new posts!

  • Great pictures!

    Fashion blogger, freelance stylist and photographer, interior designer, photo model and music production student. Check out my new fashion blog Great and big things are coming!

  • isida

    Another post with amazing photography!!

  • Q

    lovely setting…. hot dress.x

  • These photos are just stunning!

    xx Cheyenne

  • Love these photos!

  • You look stunning in dresses! Absolutely love it.

  • All the outfits looks soooo good, you look amazing!! Love it!


  • I love that you share which lenses you use. Also quite in love with that Air BnB spot you stayed in, what a gem! Did you shoot much in it? Would be interesting to see what your take on that would be.
    xx Jenelle

  • I never imagined using such a wide angle lens for portraits, but it worked out so amazingly well for the series! Hope you enjoyed your stay in LA!

  • So, so beautiul, I love your looks!

  • StyleNonsense

    The photo of you lounging in the chair is by far one of the most stunning pictures ever!

  • I love your blog layout, it makes the images look loads better. Really interesting photos and outfits. Love!


  • monkeyshines
  • Michèle
  • Your photos are fantastic!

  • Elshakrist

    Cool shots, Margaret! Always brilliant… <3 xx

    The Mad Shopper’s Dressing Room

    Follow the blog on Bloglovin

  • Maya Swan

    Amazing photos and looks! :)



    -Maya Swan

  • Lisa Griffin

    That first yellow outfit is just insane, absolutely gorgeous photos!

    In Dramatic Fashion

  • Love the attitude you bring to your photo shoots!
    So sexy! The shots of you in repose are to die for!

  • Es

    why is it that the cocktail midi dress looks better on you than on the shona joy site??

  • Shannon

    Looks like you’ve been studying some Georges Antoni :) He loves tilt shift / wide angle lenses.

    • Love what Georges Antoni does. Yet to experiment with tilt-shift, but definitely on my list!

  • birdekko favourite is look 3. xx

  • Suzie Yang

    That black+white one on the deck is a stunner. As are the others!!

  • Hey Margaret, I just wanted to say (after following your site for a long time!) that I think your style is absolutely impeccable. I’ve been following Sydney-based fashion bloggers since before I even moved here and you’re one of the few that never cease to impress me. Not only are your photos sophisticated and visually gorgeous, your fashion sense is the perfect balance between current and individual. I would love to know how you manage to juggle both your creative career and your studies so well. I struggle to even update my Lookbook consistently! Again, bravo!

    p/s: can’t believe I have never seen you in USyd after 2 and half years of studying here.

  • Tanya

    You look great!

  • Always wow-ing over your shots! Needing more time to look at it! Too good!

  • Fabliha Reza

    Is this real life? Everything about this post is perfect. The photography is magical, the styling is super clever – I love this kind of understated cool. And your writing is always a pleasure to read. Your posts are always on a whole other level xx

  • Hannah Roberts

    You and your blog are just beyond perfect! I love the way you write; to the point, but still so cool and interesting :-)

  • Hi miss Zhang :)

    My Swedish company will soon launch our latest collection of elegant fashion products and make an exclusive pre-launch to celebrities and larger fashion bloggers in Sweden. We have also decided to do a smaller selected launch among international bloggers.

    Since you blog about fashion and have a cool style which suites our brand, you can select a modell and color which you like.

    Email me if this sounds interesting and I can send you more information and pictures of our products.

    Have a great day!


  • Image Colorist

    I have read your blog Shine By Three & it was
    really informative and helpful for us. thanks.

  • Pingback: shona joy joy. | they say she was a flower child.()

  • tim oduntan

    I love you. I really do. I’m like from africa and stuff and i find you amazing Marg, If i could call you that


Margaret Zhang 章凝 is an Australian-born-Chinese director, photographer, consultant and writer based between New York and Shanghai. Since establishing her website in 2009, Margaret has gone on to work with global brands including CHANEL, UNIQLO, Swarovski, YEEZY, Bulgari, Gucci, MATCHES, Under Armour, and Louis Vuitton in a wide range of capacities both in front of and behind the camera, while completing her Bachelor of Commerce/Bachelor of Laws at The University of Sydney. Margaret’s directing, photography, and styling has been employed by the likes of VOGUE, L’Officiel, Harper’s BAZAAR, NYLON, Marie Claire, GRAZIA and ELLE internationally. She has been listed in Forbes Asia’s 30Under30 and TimeOut’s 40Under40, and her work has been recognized as shaping the international fashion industry by the Business of Fashion BoF500 Index for the past four consecutive years. She went on to be the first Asian face to cover ELLE Australia. In 2016, she co-founded BACKGROUND, a global consultancy for which she specialises in Western-to-Chinese and Chinese-to-Western cultural bridging for a range of luxury, lifestyle, and brand initiatives. In 2017, she exhibited a series of 39 unseen photographic works as a solo show in Sydney, and premiered her first short film – a 15-minute exploration of her visceral relationship with classical music on both performance and abstract planes – to critical acclaim.

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